January 23, 2015 Community

Skiers Hit the Slopes with Starbucks this Winter

Despite a late arrival of snow to many ski slopes, Starbucks is ready to fuel avid skiers this winter. Here’s a quick tour of Starbucks® stores near some of the world’s favorite ski destinations:

Ski-Thru Starbucks – Squaw Valley, California

Most everyone is familiar with a drive-thru, what about a ski-thru? In 2012, Starbucks opened a store in Squaw Valley, California at the Gold Coast Resort on the mountain top at 8,000 feet. Skiing customers are invited to enjoy a one-of-a-kind Starbucks experience there. They don’t even have to remove their skis or snowboards to enjoy their favorite Starbucks beverages and the spectacular mountain views.

Customers without skis or snowboards can also access this Starbucks experience on the mountain through the resort’s funitel, or aerial lift. Open daily throughout the winter season, customers refuel on their favorite Starbucks beverage without having to miss a moment on the slopes.

Starbucks Ketchum Town Center – Sun Valley, Idaho

Located within the Sun Valley Visitor Center, this Starbucks® store features traditional architecture of a mountain lodge with stunning wood beams and panels of stacked wood. The store features sustainable design elements, such as reclaimed wood and timber both inside and out. It’s the perfect spot to gaze up at the mountains after a thrilling day of skiing.

Starbucks on a Swiss Train – Geneva, Switzerland

From Geneva Airport to Saint Gallen – home to the famous ski resorts of Toggenburg, Amden and Flumserberg – Starbucks offers customers its first onboard store experience on the Swiss Federal Railways (abbrevated as SBB in German).  Customers enjoy Starbucks beverages while taking in the stunning views from the shores of Lake Geneva to the towering mountains of the Alps as the train winds its way across the country toward the Austrian border.

The design of the Starbucks store on a train combines functionality and contemporary design, while taking careful consideration of space limitations, stringent safety regulations and the constant movement of the train. The design features a warm and welcoming color palette inspired by the shades and tints associated with coffee, from dark roasted brown beans to snowy white steamed milk.

Yellow Cottage Starbucks – Breckenridge, Colorado

This cottage-inspired store is like no other, and is the only Starbucks in the popular ski destination of Breckenridge. Many customers are delighted to discover this Starbucks gem just off Main Street in downtown Breckenridge with its cozy furnishings and fireplace.

Whistler, British Columbia, Canada

Visitors can warm up at one of four Starbucks stores at Whistler Blackcomb Ski Resort, site of the 2010 Olympic and Paralympic Winter Games. Skiers and snowboarders can enjoy endless runs on the two side-by-side mountains of Whistler and Blackcomb, and then enjoy a beverage après-ski well into the evening at the Whistler Village Starbucks store on Adirondack chairs made from recycled skis.

For more information on this story, contact the Starbucks Newsroom