June 4, 2014 Emerging Brands

Teavana Celebrates National Iced Tea Day on June 10 by Offering Free Beverage with Purchase

In celebration of National Iced Tea Month and National Iced Tea Day, Teavana today announced that on Tuesday, June 10, Teavana stores nationwide in the U.S. and Canada will offer one free small serving of brewed Raspberry Limeade Iced Tea to each customer who makes a purchase in a Teavana store or Teavana Fine Teas + Tea Bar. New Raspberry Limeade Tea, available in Teavana stores beginning on June 9, is Teavana’s unique take on the summer favorite of raspberry limeade.

Digital Toast and #IcedTeavanaSweeps “Upgrade Your Iced Tea” Shopping Spree

Teavana is also inviting customers to digitally “toast” on National Iced Tea Day and throughout June, by posting #IcedTeavanaSweeps photos that show how and where they are raising a glass to summer with Teavana iced tea.

For the chance to win a $500 Teavana “Upgrade Your Iced Tea” shopping spree, tea lovers across the U.S. will be encouraged to use the hashtag #IcedTeavanaSweeps and do one of the following*:

  • Share a photo on Twitter, or
  • Share a photo on Instagram

​Raspberry Limeade Iced Tea & Other Summer Offerings

Teavana is offering a unique take on two summer favorites, iced tea and raspberry limeade. Raspberry Limeade Iced Tea features a balanced assortment of berries with an elegant balsamic finish blended with a burst of lime.

“There is nothing like iced tea during the summer, and we wanted to create a tea that would evoke all of the fun and romance of summer,” said Naoko Tsunoda, director of tea development and tea authority, Teavana. “Raspberry Limeade Tea is a blend of two new herbal teas, Raspberry Balsamico Tea, which is inspired by modern dessert trends and contains just a hint of balsamic sourced from Modena, Italy, and Limeade Twist Tea, which features a blend of pomelo, lime, tangerine, orange and lemon.”

Raspberry Limeade Tea blend, and its base teas, Raspberry Balsamico and Limeade Twist, will be available at Teavana stores nationwide on June 9 for the suggested retail price of $9.98 per 2 ounces in the U.S. and $9 per 50 grams in Canada. Also returning is Teavana’s Blackberry Mojito Green Tea, a favorite summer refreshment that combines blackberries and raspberries with a spearmint kick, which is currently available for a suggested retail price of $7.98 per 2 ounces in the U.S. and $7 per 50 grams in Canada.

Teavana is also offering a new selection of iced tea pitchers, tins for storing tea in summer colors, and other accessories to upgrade summer entertaining with tea. To learn more about these and other ideas to upgrade your iced tea this summer, visit www.teavana.com.

*No purchase necessary. Void where prohibited. The Iced Teavana Summer Sweepstakes is sponsored by Teavana Corporation. Open to legal residents of the 50 U.S. states and D.C., 18 or older. Sweepstakes begins June 2, 2014 at 10 a.m. PT and ends June 30, 2014 at 11:59 p.m. PT. For official rules, visit www.icedteavansweeps.com. Standard data charges may apply.

About Teavana

Founded in 1997, Teavana offers new tea enthusiasts and tea connoisseurs alike its "Heaven of Tea" retail experience where passionate and knowledgeable "Teaologists" engage and educate them about the ritual and enjoyment of tea. The company's mission is to establish Teavana as the most recognized and respected brand in the tea industry by expanding the culture of tea across the world. For more information, visit www.teavana.com.

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