Starbucks Newsroom

Starbucks Introduces New Frappuccino® Blended Beverage Flavors; Invites Customers to Create Their Own “Frappuccino Remix” Experience

Tue, 01 May 2012 03:00:00 EST

SEATTLE, May 01, 2012 - Starbucks (NASDAQ:SBUX) today launched two new Frappuccino^® beverages for the summer and brought back old favorites, allowing customers in participating stores to try out the new beverages starting today. Customers can enjoy two new delicious Frappuccino^® blended beverage flavors – Mocha Cookie Crumble and Chocolate Cookie Crumble Crème.

The new offerings will be available in U.S. and Canada company-operated and licensed Starbucks stores for a limited time this summer. Also returning are customer favorites – the Mocha Coconut Frappuccino^® and the Coconut Crème Frappuccino^® blended beverages.

 

Starbucks to Announce New Initiative in the Premium Single Cup Category Today

Thu, 08 Mar 2012 06:00:00 EST

TO JOIN THE WEBCAST AT 2:00 P.M. PST, PLEASE CLICK HERE

SEATTLE, March 08, 2012 - As part of its commitment to bring exceptional coffee to its customers, Starbucks Coffee Company (NASDAQ:SBUX) will today announce a new strategic initiative in the Premium Single Cup Category.

Webcast Information

Starbucks chairman, president and ceo Howard Schultz and Starbucks president, Channel Development, Jeff Hansberry, will host a webcast today at 2:00 p.m. PST. A simultaneous webcast will be available and subsequently archived at Starbucks Newsroom at Listen to the November 10, 2011 conference call

SEATTLE, November 10, 2011 - As part of its commitment to evolve and enhance the Customer Experience with innovative and wholesome products, Starbucks Coffee Company (NASDAQ:SBUX) today announced the acquisition of Evolution Fresh, Inc. Starbucks has seen success with expanded healthier menu items to deliver the nutritious, on-the-go options consumers are seeking. With this acquisition, Starbucks will reinvent the $1.6 billion super-premium juice segment, its significant next step in entering the larger $50 billion Health and Wellness sector.

 

Create Jobs for USA Program Launches in U.S. Starbucks Stores and Online

Tue, 01 Nov 2011 05:30:00 EST

SEATTLE, November 01, 2011 - Starting today, Starbucks Coffee Company (NASDAQ: SBUX) with the Opportunity Finance Network® (OFN) is accepting donations for the Create Jobs for USA Fund online at www.CreateJobsforUSA.org and in every U.S. company-operated store. Donations to the Fund, which has been seeded with a $5 million contribution from the Starbucks Foundation, will help create and sustain jobs in underserved communities throughout the U.S.

 

Starbucks Celebrates Its 500th Store Opening in Mainland China

Tue, 25 Oct 2011 09:00:00 EST

BEIJING, October 25, 2011 - Starbucks Coffee Company (NASDAQ: SBUX) today celebrated the opening of its 500^th store in China. Belinda Wong, president, Starbucks China, joined Starbucks partners (employees) and customers in Beijing, for this momentous occasion. The Starbucks China 500^th store is located at the international departure hall of the Beijing Capital International Airport Terminal 3. It is also Starbucks 7^th store in China’s largest and busiest airport. As part of the celebration, Starbucks customers in Beijing were treated to a ‘coffee break’ in appreciation for their loyalty to the Starbucks brand and the company’s continued commitment to growth in China.

Starbucks Aims Innovation at Multi-Billion Dollar Global Coffee Market

Tue, 18 Oct 2011 00:00:00 EST

SEATTLE, October 18, 2011 - In a five-city press conference today, Starbucks Coffee Company (NASDAQ:SBUX) announced the introduction of Starbucks® Blonde Roast, a completely new roast profile for Starbucks that builds on its 40-year heritage of sourcing and roasting the world’s finest coffee.

 