WHAT:    In support of the (RED)RUSH campaign to drive contributions to the Global Fund and awareness toward an AIDS Free Generation by 2015, every time you check in at participating Starbucks with foursquare from June 1-10, Starbucks will contribute US $1 to the Global Fund to help fight AIDS—up to $250,000.

Since launching our partnership with (RED)TM in December 2008, Starbucks has contributed nearly $10 million to the Global Fund to help those living with HIV/AIDS.

Overall, (RED)TM partners have generated more than $190 million for the Global Fund which has helped to impact the lives of more than 14 million people affected by HIV/AIDS. (RED) has joined the global health community in raising funds and awareness to help eliminate mother-to-child transmission of HIV by 2015 and helping to realize the first AIDS-free generation in nearly thirty years.

WHEN:     Friday, June 1 – Sunday, June 10

WHERE:     Participating Starbucks stores in the U.S. and Canada; every check in at Starbucks on Foursquare
 

 

About Starbucks Coffee Company
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting the highest quality arabica coffee in the world. Today, with stores around the globe, the company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup.

About (RED)™
(RED) was founded in 2006 by Bono and Bobby Shriver to engage businesses and consumers in the fight against AIDS.  (RED) partners with the world’s most iconic brands who contribute up to 50% of profits from (RED) branded goods and services to the Global Fund. (RED) Proud Partners include: Apple, Starbucks, Converse, The Coca-Cola Company, Beats by Dr. Dre, Belvedere, Bugaboo, Claro, Nike, Penfolds, SAP, Telcel and American Express (UK only). (RED) Special Edition partners include: Shazam, Girl Skateboards, Mophie, FEED, Nanda Home, Solange Azagury-Partridge, Bottletop and TOUS.

To date, (RED) has generated over $190 million for the Global Fund to fight AIDS, Tuberculosis and Malaria, to support HIV/AIDS grants in Ghana, Lesotho, Rwanda, South Africa, Swaziland and Zambia. 100 percent of that money goes to work on the ground – no overhead is taken. Global Fund grants that (RED) supports have impacted more than 14 million people with prevention, treatment, counseling, HIV testing and care services. (RED) has initiated several high-profile initiatives to raise awareness and funds for HIV/AIDS related issues including (PRODUCT)RED, THE AIDS FREE GENERATION IS DUE IN 2015 campaign and most recently, the (RED)RUSH TO ZERO campaign.

(RED) is a division of The ONE Campaign. Learn more at www.joinred.com.

About The Global Fund to Fight AIDS, Tuberculosis and Malaria
The Global Fund is a unique, public-private partnership and international financing institution dedicated to attracting and disbursing additional resources to prevent and treat HIV and AIDS, TB and malaria. This partnership between governments, civil society, the private sector and affected communities represents an innovative approach to international health financing. The Global Fund’s model is based on the concepts of country ownership and performance-based funding, which means that people in countries implement their own programs based on their priorities and the Global Fund provides financing on the condition that verifiable results are achieved.

Since its creation in 2002, the Global Fund has become the main financier of programs to fight AIDS, TB and malaria, with approved funding of US$ 22.6 billion for more than 1,000 programs in 150 countries (as of 1 December 2011). To date, programs supported by the Global Fund are providing AIDS treatment for 3.3 million people, anti-tuberculosis treatment for 8.6 million people and 230 million insecticide-treated nets for the prevention of malaria. The Global Fund works in close collaboration with other bilateral and multilateral organizations to supplement existing efforts in dealing with the three diseases.